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LinkedIn Learning

Augmented Reality Marketing

via LinkedIn Learning

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Overview

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Learn about augmented reality (AR), a high-impact immersive technology, and how to form an AR marketing strategy.

Syllabus

Introduction
  • Getting started with AR: Modernize your marketing
1. AR Marketing
  • Exploring and leveraging AR in your marketing mix
  • Planning your AR campaign
  • Defining your brand's identity when using AR
  • Designing an AR marketing campaign that serves your brand
  • Identifying the metrics of an AR campaign
Conclusion
  • Next steps

Taught by

Cathy Hackl

Reviews

4.7 rating at LinkedIn Learning based on 379 ratings

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