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FutureLearn

Instagram Marketing Essentials

Social Media College via FutureLearn ExpertTrack

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Overview

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Boost your Instagram profile reach using marketing and advertising strategies

Optimise your Instagram account by learning the Instagram advertising and marketing techniques used by top brands and influencers.

Syllabus

Courses under this program:
Course 1: Setting Up Your Instagram Profile for Business and Marketing
-Learn how to increase your social media presence by creating an Instagram account that aligns with key marketing strategies.

Course 2: Content Planning and Creation
-Ensure your Instagram content is high quality, engaging, and delivered consistently and strategically.

Course 3: Grow Your Instagram Following
-Learn how to build your social media following, use collaborations, and work with influencers to enhance your audience reach.

Course 4: Build Brand Awareness with Paid Ads, Analytics, and Monetisation
-Learn how Instagram Ads can drive traffic and sales for your business, using data-driven analysis and Instagram Insights.

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