Sports Media
University of Alabama and Athlete 365 via Independent
-
437
-
- Write review
No Longer Offered
Lead AI Strategy with UCSB's Agentic AI Program — Microsoft Certified
Learn Python with Generative AI - Self Paced Online
Overview
Google, IBM & Meta Certificates — All 10,000+ Courses at 40% Off
One annual plan covers every course and certificate on Coursera. 40% off for a limited time.
Get Full Access
Dedicating time to building your brand in a way that is authentic to who you are can be a hugely rewarding process for you, personally and professionally. Sponsors want to engage with athletes who can strengthen and promote their brand, so having a significant following on social media, for example, will set you apart.Financial support, equipment and increased exposure are just a few of the benefits associated with being a sponsored athlete. Join us on this course to learn how to engage with the media, maintain an online presence and secure your very own sponsorship deal.
Syllabus
- Introduction
- The online you
- Interaction with media
- Sponsors
- Image and crisis management
Taught by
Kenon Brown, Kim Bissell and Andrew Billings