Are you a Product Manager keen to leverage generative AI (GenAI) to work faster and smarter? This Generative AI for Product Managers Professional Certificate from IBM is designed to help both existing and aspiring Product Managers to build the AI skills they need to stand out in their role.
The program begins by distinguishing generative AI from discriminative AI. You'll delve into real-world generative AI use cases and explore popular generative AI models and tools for text, code, image, audio, and video generation.
Next, you'll master generative AI prompt engineering concepts for real-world business uses. You'll learn about prompt techniques such as zero-shot and few-shot, various prompt engineering approaches, and tools including IBM watsonx and Spellbook. You'll then explore specific generative AI techniques and processes that product managers can use to deliver better products in shorter timeframes. You'll look at ethical concerns. Plus, you'll gain valuable practical experience through labs and a final project, getting hands-on with generative platforms, tools, and generative AI techniques applied to the product management domain.
If you're keen to learn how you can harness the power of generative AI to improve your ability to launch and deliver products, enroll today and build the AI skills you need to stand out as a Product Manager.