Value Chain Management Graduate Certificate

Overview

In the Value Chain Management Graduate Certificate, you’ll focus on the core activities of an organization that create value. This includes applying a financial perspective of accounting for costs, and how financial and non-financial accounting information facilitates strategic performance measurement. You’ll review the role of operations management and process improvement, and how to synthesize information to make decisions for organizational initiatives. You’ll also learn how marketing works in the business world, and how various marketing elements interact to create value for consumers and ultimately maximize value for an organization.

In this program, you’ll benefit from live, interactive learning sessions with instructors and receive actionable feedback from teaching staff and fellow learners. Through hands-on projects, exercises, and case studies, you’ll develop experience and insight in value chain management that you can apply immediately in your career.

The certificate stacks directly into the full [Master of Business Administration](https://www.coursera.org/degrees/imba) (iMBA), [Master of Science in Accountancy](https://www.coursera.org/degrees/imsa) (iMSA), and [Master of Science in Management](https://www.coursera.org/degrees/ms-management-illinois) (iMSM) from the University of Illinois.

Syllabus

Course 1: ACCY 503: Managerial Accounting
- In this course, you will identify and analyze managerial accounting practices used inside organizations to facilitate and guide managers' operational and strategic decisions. There are two important roles of managerial accounting information. First, managerial accounting has a decision-facilitating role, as it allows decision-makers within the company to adjust their beliefs, and thus affects their evaluations and decisions surrounding the company's strategies and operations. Second, managerial accounting has a decision-influencing role, as it can be used to evaluate performance, and align the incentives of the decision-maker with those of other stakeholders. This course will explore both roles of managerial accounting.

Course 2: BADM 520: Marketing Management
- Through the Marketing Management course, you’ll be introduced to concepts useful in understanding marketing systems and buyer behavior. You’ll also develop skills for making marketing decisions. The orientation of this course is primarily managerial and uses examples from both business and non-business contexts.

Course 3: BADM 567: Operations Management
- This is an introductory course in which you’ll cover decision-making problems in production—including the theoretical foundations for production management, as well as the applications of decision-making techniques to production problems. You’ll consider production processes, plant layout, maintenance, scheduling, quality control, and production control.