Gain the skills to create and execute a comprehensive digital marketing campaign, from website design and analytics to copywriting for SEO. Get started with the UCT Digital Marketing online short course.
On completion of this course, you’ll walk away with: An understanding of the various elements and channels that make up a holistic digital marketing strategy. Practical skills in web design, analytics, SEO, online copywriting, social media marketing, and email marketing. Knowledge that is transferable to a broad range of contexts and industries, across different career levels. Unlimited access to edX’s Career Engagement Network, offering you exclusive resources and events to support your professional journey and drive your career forward.
On completion of this course, you’ll walk away with: An understanding of the various elements and channels that make up a holistic digital marketing strategy. Practical skills in web design, analytics, SEO, online copywriting, social media marketing, and email marketing. Knowledge that is transferable to a broad range of contexts and industries, across different career levels. Unlimited access to edX’s Career Engagement Network, offering you exclusive resources and events to support your professional journey and drive your career forward.