Using AI & ChatGPT for Content: Strategy & SEO

Overview

Ready to take your content from idea to execution? In this hands-on course, your instructor LAMZ, will guide you how to transform your long-form content into short-form pieces, optimize for search, and build a streamlined production system with AI. From video titles and descriptions to uploading across platforms, you'll master how to create and distribute content that ranks and resonates. This course is designed for creators, coaches, freelancers, and digital professionals looking to simplify their content workflow and drive results. You don’t need prior AI or SEO experience—just bring your content ideas and we’ll walk you through the tools and techniques step-by-step. By the end of this course, you’ll be able to: * Build a long-form content strategy optimized for repurposing. * Use AI to generate high-ranking video titles, descriptions, and hashtags. * Set up an efficient content production process from ideation to uploading. If you're tired of content overwhelm or guessing what works, this course gives you a repeatable strategy—powered by AI—that works smarter, not harder. Instructor bio: Lambros (Lamz) is an educator and entrepreneur dedicated to helping creators turn their knowledge into thriving businesses. With over 60,000 students worldwide, he has built a successful Course Creation Academy that empowers teachers to become entrepreneurs. Through proven strategies and hands-on coaching, Lambros teaches the core principles of content creation—helping creators identify the right audience, design impactful info-products, and build sustainable income around their passions. His mission is to guide individuals into the digital renaissance, transforming expertise into opportunity.

Syllabus

Your Content Creation Toolkit

Gear matters—but it doesn’t have to be expensive or overwhelming. In this short but practical module, you’ll explore recommended equipment and tools to help you produce high-quality content efficiently, whether you're just starting or ready to upgrade.

Strategy and Repurposing Techniques

Learn how to go beyond one-off content ideas and build a long-term strategy. You’ll use ChatGPT to develop a content plan and learn how to repurpose videos into multiple formats for better reach and efficiency.

SEO and Course Wrap-Up

Wrap up your learning by optimizing your content for visibility. You’ll explore how to use SEO tools and ChatGPT prompts to fine-tune your content for platforms like YouTube. This final module also provides a moment to reflect and prepare for what’s next.