User DNA: Crafting Personas & Journey Maps in Miro

Overview

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In this course, you will learn the research and synthesis skills needed to turn raw data into actionable insights. You'll learn to interpret both qualitative and quantitative user research data, and then synthesize those findings into clear, compelling user personas and journey maps using Miro and Sketch. By identifying key pain points and opportunities along the user journey, you will develop the ability to formulate precise problem statements that will guide your design decisions.

Syllabus

Introduction to Course and Miro Basics

In this module, you will gain a comprehensive understanding of the course structure, learning objectives, and the central role of Miro and Sketch in the UX design process. You will explore the key stages of UX design, from initial research to low-fidelity prototyping, and learn how to set up and navigate your Miro and Sketch workspaces effectively. By the end of this module, you will have a solid foundation in the essential tools and processes of UX design, setting the stage for the rest of the course.

User Personas and Journey Mapping

In this module, you will learn the research and synthesis skills needed to turn raw data into actionable insights. You'll learn to interpret both qualitative and quantitative user research data, and then synthesize those findings into clear, compelling user personas and journey maps using Miro and Sketch. By identifying key pain points and opportunities along the user journey, you will develop the ability to formulate precise problem statements that will guide your design decisions.