Overview

Monetize your passion for 3D by creating, marketing and selling your assets on a 3D e-commerce platform. Madison Erwin started her career as a 3D animator by teaching herself the ins and outs of 3D software like Blender and the workings of the animation industry. Just three years later, she’s gone on to work on projects like Spider-Man: Across the Spider-Verse, I Am Groot, and Doctor Strange in the Multiverse of Madness. Now Madison wants to share everything she learned and did to skyrocket her 3D career to the next level. In this class, Madison will guide you through getting your 3D asset from design and development to selling and marketing it online. By exploring the different 3D marketplaces, where you can market your final assets and how you might structure your business, you’ll be on your way to using your 3D assets as a new income stream, a passion project, or both! With Madison as your teacher, you’ll: * Find the best 3D marketplace for you and your goals * Finalize your business’ identity, branding, and ideal customer persona * Discover your primary and secondary marketing platforms * Maximize your potential profits with a quality marketing strategy Plus, Madison will walk you through what she’s learned since launching her own 3D animation studio and selling their assets online. Whether you’re a freelance animator trying to make some extra money or you’re working full time in the studio and you want a side hustle that will offer you more creative freedom, you’ll leave this class with a notebook full of ideas and strategies to finding success selling your 3D assets. You do not need professional experience as a 3D animator to take this class. You’ll need a journal and pen or your preferred note-taking system to follow along with these lessons. Instructor bio: Madison Erwin is a self-taught 3D animator based in LA. Known for her acting and animation skills, she successfully freelanced for a year before taking a role in-house at Sony. Her work has been featured in blockbuster films like Spider-Man: Across the Spider-Verse, Doctor Strange, the Disney Plus Series I Am Groot, and hit game Kena: Bridge of Spirits.

Syllabus

Getting Started with Selling 3D Art

This opening module introduces you to the process of monetizing 3D art. You’ll learn the key starting points for selling digital assets and explore the mindset required to transition from artist to entrepreneur. By the end, you’ll understand the foundations needed to confidently take your first steps into the marketplace.

Choosing the Right Marketplace and Structuring Your Business

In this module, you’ll explore the landscape of online marketplaces where 3D assets are sold and learn how to choose the platform that aligns with your work and business model. You’ll also examine how to set up a sustainable structure for your business, from pricing to licensing, giving you a clear strategy for long-term success.

Marketing Your Assets and Growing Your Audience

The final module focuses on marketing your work and expanding your audience reach. You’ll learn how to craft strategies that boost visibility, attract buyers, and foster long-term customer relationships. The course concludes with a reflection on the full process of monetizing your art, leaving you with a roadmap to continue building your business.