Overview

In this course, taught by Adam Chraibi, you will be learning about the logo animation principles in Adobe After Effects CC, we will be focusing more on the techniques rather than the theory. Since people react better to videos than images, logo animation can help the designer and the brand connect deeper with their customers. So, in this course you will learn about: - Coming up with the plot and logo restrictions - The basic principles of logo animation - Making a simple but neat logo reveal and disappear - Creating a more advanced logotype animation using the principles of animation This course is for beginners in logo animation, but being familiar with Adobe After Effects is recommended in order for you to focus on the animation techniques rather than the software. You will need: - Adobe After Effects CC, the latest version - Duik Bassel Free script - Rift free script Once you download the scripts, you basically just need to unzip and place the ''.jsx'' file in the correct folder. By the end of this course, you should be able to apply these techniques to any logotypes and symbols. Instructor bio: Adam Chraibi is a designer, animator, and video editor based in Casablanca, Morocco, with over 7 years of professional experience. His motto is simple: “If you can design it, you can animate it.” Adam’s creative journey began at art school, where he studied drawing, light, and shadow before earning a bachelor’s degree in private law. Ultimately, his passion for digital art and animation led him to leave law behind and pursue a career he truly loves. He has worked as a social media manager and designer for an airline company before becoming a full-time freelancer. In his courses, Adam focuses on teaching practical, real-world skills in a clear and efficient way. His lessons are designed to be short, straightforward, and packed with value—helping learners quickly gain the tools they need to grow their creative side hustle or professional practice.

Syllabus

Laying the Groundwork for Logo Animation

In this foundational module, you’ll get oriented with the course goals, project expectations, and essential animation principles that guide professional logo design. You’ll learn how to set up your workspace, understand common logo restrictions, and explore the core concepts that underpin effective motion graphics. By the end of this module, you'll be ready to start animating with a solid strategic and technical base.

Core Animation Techniques in Action

Now it’s time to bring your logo to life. This hands-on module introduces you to essential animation methods used in logo motion design. You’ll animate reveals, disappearing effects, and complex movements by working with position changes, trajectory paths, trim and offset paths, and stretching techniques. These industry-relevant skills will enable you to create dynamic and engaging animations that communicate clearly and look polished.

Advanced Techniques and Final Touches

In the final module, you’ll refine and enhance your animated logo with more advanced motion principles and stylistic finishing touches. You’ll explore frame morphing to create seamless transitions, apply follow-through and overlapping action to add natural motion, and incorporate optional features like color to make your logo stand out. This final polish will prepare you to complete and share a professional-grade animated logo.