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Coursera

Instagram Insights: Crack the Algorithm

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Overview

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Learn how Instagram’s algorithm shapes what content users see—and how to work with it instead of against it. This course explores key algorithm signals, best practices for boosting visibility, and real-world strategies used by top creators. You'll analyze successful posts to identify hooks, engagement tactics, and calls to action, then apply those insights to your own content. By the end, you’ll have a clear understanding of how to create posts that perform better and reach more of your audience.

Syllabus

  • Understanding Instagram's Algorithm
    • Learn how Instagram’s algorithm shapes what content users see—and how to work with it instead of against it. This lesson explores key algorithm signals, best practices for boosting visibility, and real-world strategies used by top creators. You'll analyze successful posts to identify hooks, engagement tactics, and calls to action, then apply those insights to your own content. By the end, you’ll have a clear understanding of how to create posts that perform better and reach more of your audience.

Taught by

Nina Ottaviano

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