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Coursera

Generative AI: Turbocharge Mobile App Development

via Coursera

Overview

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This course provides a comprehensive introduction to the transformative role of generative artificial intelligence (AI) in mobile app development. You will learn how to leverage generative AI across the app development lifecycle, including design, content generation, marketing, and user support. Through hands-on labs, engaging video lectures, and interactive quizzes, you will gain practical experience with leading AI tools like Claude AI, Copy.ai, and Apple Intelligence. The course begins with exploring generative AI concepts, focusing on its applications in app design, gaming, and user engagement. It also addresses the opportunities and challenges in using AI for personalized marketing and support. Then, you’ll dive deeper into advanced topics, such as machine learning models, embedded AI, and cloud-based development tools. By the end of the course, you will create a functional mobile app prototype, integrating generative AI features to enhance user experience. This course equips you with the skills to innovate in the rapidly evolving field of mobile technology, preparing you for roles in development, marketing, and beyond.

Syllabus

  • Introduction to Generative AI for Mobile App Development
    • This module will cover concepts related to Generative AI in the context of mobile app development and marketing. You will gain insights into how AI technologies can enhance mobile applications, improve user experience, and drive marketing strategies. You will begin with an overview of generative AI, examining its opportunities and challenges in areas such as mobile application design, content creation, and transforming gaming and AR/VR mobile apps. Through engaging videos, hands-on labs, and interactive quizzes, learners will acquire practical skills in using leading AI tools such as Uizard and Claude AI. The module also focuses on the significance of data-driven strategies and personalized user experiences for mobile application marketing. You will explore how to create targeted marketing campaigns and leverage generative AI for mobile app support and behavioral analysis. By the end of the module, you will gain the skills to leverage generative AI effectively in your mobile application projects, ensuring that you are ready for the evolving landscape of mobile technology.
  • Generative AI tools for Mobile development
    • This module focuses on the integration of generative AI tools in mobile application development, providing learners with a comprehensive understanding of both foundational and advanced concepts. Participants will explore a range of technologies and methodologies for implementing AI-driven features in Android and iOS apps. Through engaging videos, hands-on labs, and quizzes, learners will gain practical skills in utilizing generative AI to enhance user experiences and streamline app development processes
  • Final Project, Final Exam and Course Wrap-Up

Taught by

Ramanujam Srinivasan and SkillUp

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5 rating at Coursera based on 21 ratings

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