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Coursera

Profitable Side Hustles: start your own business

via Coursera

Overview

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Profitable Side Hustles: A–Z Business Launch is a practical beginner’s guide designed to help you turn your business ideas into reality. If you're tired of the daily grind and dreaming of more freedom and independence then this course is a step by step manual of how to get there. Chris Croft is your instructor and has decades of experience in unfulfilling corporate roles and then became one of the world's top business instructors. In this course, he shares lessons, strategies, and tools you need to confidently start your entrepreneurial journey. You’ll learn how to generate business ideas that align with your skills, interests, and passions—so you can build something both profitable and meaningful. We explore the pros and cons of self-employment, how to identify viable opportunities, and when to transition from your day job. You’ll also get clear guidance on practical decisions such as setting up a limited company, choosing the right structure, and deciding whether to work with a partner. The course covers essential topics like finding your first customers, marketing effectively, managing cash flow, and planning for growth or eventual exit. If you’re ready to stop dreaming and start building a profitable side hustle, this course will give you the clarity and confidence to take action.

Syllabus

  • How to be your own boss, and generating ideas for your business
    • Welcome to the course! Let's discuss the foundations of how to be your own boss, and then move on to generating ideas for what your business will be/do/sell.
  • How to identify a great business idea
    • Now you've got a lot of different ideas it's crucial to narrow them down to find which is the most profitable (and enjoyable!). Here's how you assess your market, competition and test some prototypes.
  • Starting a new business with minimal risk
    • Of course a big part of you will feel nervous about starting a new business - especially as so many fail in the early years. However, there are a lot of ways you can reduce your risk factors and give yourself a massively increased chance at success. This module covers ideas for how to do that.
  • What do you need for setting up your own business?
    • In this section we'll work on getting together the elements you'll need before starting your new side hustle - things like an idea and a plan! Preparation is crucial to maximise your chances of success.
  • Going self employed - what does it mean and how can you do it?
    • This section covers some of the legal and accounting details of starting your own business - boring but very important! Make sure you check the information based on your geographical location too, but this should help you know what you look out for.
  • Finding your first client when you go self employed
    • Marketing is a crucial element of growing your business - however great your products are if no one knows about them you won't succeed!
  • Safeguarding cashflow in your business
    • Let's round this course off with a look at cashflow, how you eventually exit the business to retire, and a wrap up

Taught by

Chris Croft

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