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Coursera

AI Marketing Automation

LearnKartS via Coursera

Overview

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Unlock a world where your marketing strategy thrives with minimal effort and maximum results. With the AI Marketing Automation course, you will learn to leverage artificial intelligence to optimize your marketing efforts, enhance client engagement, and foster business growth. In this course, you will learn the basics of AI-fueled marketing tools and techniques. From setting up email marketing automation with MailerLite to analyzing data with Whatagraph, building powerful chatbots, and scheduling social media posts, the course will equip you with the skills you need to revamp your marketing workflows. You'll also discover how to confront some typical challenges for AI marketing and apply the power of AI tools for personalized customer experiences that lead to conversion. Whether you are a marketer, business owner, or entrepreneur, this course will familiarize you with and guide you through how to bring in the AI revolution. Enroll now to achieve smarter marketing, better engagement, and more meaningful business results automatically.

Syllabus

  • AI-Powered Marketing Automation: Concepts, Tools & Challenges
    • Learn the fundamentals of AI marketing automation, including key tools like Whatagraph and MailerLite. Explore how automation can save time, improve efficiency, and overcome common challenges in AI marketing.
  • Advanced ChatGPT & AI Applications for Business and Research
    • Explore advanced uses of ChatGPT and AI tools for business growth, research, and problem-solving. Learn how to synthesize large data, solve complex problems, and apply AI for content creation and strategic business decisions.
  • Advanced AI Systems - Custom GPTs, APIs & Business Automation
    • Master CustomGPTs and advanced AI tools to create intelligent systems and custom chatbots. Learn to apply Retrieval Augmented Generation (RAG) and Large Language Models (LLMs) to automate and streamline business workflows.

Taught by

Tanmoy Kumar Das and LearnKartS

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