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00:00 - Intro
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Classroom Contents
Webinar Marketing - Sell High-Ticket Products Using Webinars
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- 1 00:00 - Intro
- 2 01:30 - Webinar Process Overview
- 3 07:42 - Types of Webinars
- 4 10:52 - Evergreen vs Time-Constrained Webinars
- 5 14:16 - Webinar Service Providers
- 6 19:58 - When to Use Webinars
- 7 22:00 - Webinar Invitations
- 8 26:47 - Webinar Visuals
- 9 32:30 - Handouts and Materials
- 10 36:57 - Giveaways and Incentives
- 11 38:42 - Mobile Apps for Webinars
- 12 42:35 - Introducing the Webinar
- 13 46:48 - Dealing with Problem Attendees
- 14 50:35 - Ideal Webinar Duration
- 15 52:29 - Using Polls in Webinars
- 16 53:58 - Answering Audience Questions
- 17 56:13 - Staying Focused on Goals
- 18 58:05 - Transitioning to the Sales Pitch
- 19 1:02:45 - Frequency of Webinars
- 20 1:05:04 - Audio vs Video Quality
- 21 1:07:24 - Shotgun Microphones
- 22 1:12:28 - Lapel Microphones
- 23 1:18:35 - Organic Marketing Strategies
- 24 1:23:14 - Email Marketing Techniques
- 25 1:27:05 - Effective Copywriting
- 26 1:29:25 - Autoresponder vs Workflow
- 27 1:32:45 - Setting Up Mailchimp Account
- 28 1:34:15 - Creating Your Audience
- 29 1:38:30 - Designing Email Signup Forms
- 30 1:39:00 - Setting Up Autoresponders
- 31 1:50:52 - Email 2
- 32 1:57:25 - Email 2
- 33 1:59:04 - Email 3
- 34 2:02:28 - Email 4
- 35 2:04:08 - Email 5
- 36 2:09:04 - Helium 10 Autoresponder Overview
- 37 2:11:36 - Generating Ideas for Email Sequences
- 38 2:12:41 - Learning from Helium 10’s Autoresponder Sequence