Marketing Analytics Courses

Coursera

Custom Reports in Google Analytics

170 ratings at Coursera

Create custom Google Analytics reports to analyze and monitor data effectively, using various methods and the Google Gallery for enhanced insights and flexibility.

• Coursera
• 2 hours 5 minutes
• Self-Paced
• Paid Course

Introduction to Data Analytics in Google Cloud

165 ratings at Coursera

Explore cloud data analytics, its history, and impact. Learn about data lifecycle management, cloud architecture, and the role of a cloud data analyst in driving business insights.

• Coursera
• 15 hours 55 minutes
• Self-Paced
• Paid Course

Credential

Key Technologies in Data Analytics

163 ratings at Coursera

Comprehensive introduction to data analytics, covering analysis fundamentals, cloud computing, data warehousing, and big data. Includes hands-on practice with cloud accounts and storage options for practical skill development.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 4 courses

Marketing Strategy for Entrepreneurs

159 ratings at Coursera

Learn effective marketing strategies for entrepreneurs, from cold calling to digital techniques. Gain practical skills in customer analysis, segmentation, positioning, and market expansion for tech-based businesses.

• Coursera
• 15 hours 27 minutes
• Self-Paced
• Paid Course

Getting Started with Data Warehousing and BI Analytics

156 ratings at Coursera

Learn to design, deploy, and manage data warehouses and data marts. Explore BI tools for data analysis, create visualizations, and build interactive dashboards to gain insights from data.

• Coursera
• 16 hours 51 minutes
• Self-Paced
• Free Online Course (Audit)

Finanzas y Operaciones de Marketing y Ventas

22 ratings at Coursera

Gestión integrada de Finanzas, Marketing y Ventas con enfoque cuantitativo. Aborda métricas, segmentación, relaciones con clientes, proyecciones, financiamiento y dimensionamiento de equipos comerciales.

• Coursera
• 11 hours 43 minutes
• Self-Paced
• Paid Course

Inteligencia Artificial aplicada al Marketing

17 ratings at Coursera

Descubre cómo transformar tu marketing digital con IA: automatiza procesos, crea contenido impactante, desarrolla sitios web sin programar y optimiza redes sociales.

• Coursera
• 15 hours 31 minutes
• Self-Paced
• Paid Course

Business Intelligence & Analytics

10 ratings at Coursera

Descubre cómo transformar datos en decisiones estratégicas mediante Business Intelligence, analytics, visualización y gobierno de datos para impulsar el éxito organizacional.

• Coursera
• 12 hours 55 minutes
• Self-Paced
• Paid Course

Estrategia de Canales: Marketing Omnicanal y Punto de Venta

10 ratings at Coursera

Estrategias de marketing en canales físicos y digitales para optimizar ventas. Análisis del comportamiento del consumidor y nuevas tendencias en puntos de venta, e-commerce y experiencias omnicanal.

• Coursera
• 15 hours 38 minutes
• Self-Paced
• Paid Course

Predictive Analytics

Discover how to transform enterprise data into actionable business intelligence using decision trees, neural networks, market basket analysis, and discriminant analysis tools.

• Coursera
• 2 days 7 hours 46 minutes
• Self-Paced
• Paid Course

Marketing y diseño de experiencias

Descubre cómo transformar productos y servicios en experiencias memorables que conecten emocionalmente, usando herramientas de marketing experiencial y narrativa cinematográfica.

• Coursera
• 10 hours 14 minutes
• Self-Paced
• Paid Course

Modern Data Warehouse Analytics in Microsoft Azure

133 ratings at Coursera

Explore Azure's data analytics solutions, including Synapse Analytics, Databricks, and HDInsight. Learn data ingestion, storage, and processing techniques for modern data warehousing and analytics.

• Coursera
• 4 hours 10 minutes
• Self-Paced
• Paid Course

Coursera Credential

Customer Analytics & Intelligence

129 ratings at Coursera

Master customer analytics through hands-on projects with HubSpot, Google Analytics, and AI tools to optimize segmentation, sentiment analysis, and retention strategies for better business outcomes.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 7 courses

Credential

Data Analytics and Visualization

126 ratings at Coursera

Explore the full data lifecycle on Google Cloud, from foundational concepts to advanced BigQuery transformations and Looker Studio dashboards, enabling data-driven decision-making.

• Coursera
• Self-Paced
• Paid Course
• 4 courses

Coursera

Analyze Website Visitors with Google Analytics Segments

127 ratings at Coursera

Learn to create and utilize Google Analytics segments for in-depth website visitor analysis, enhancing decision-making for traffic growth and conversion optimization.

• Coursera
• 2 hours 5 minutes
• Self-Paced
• Paid Course