Marketing Analytics Courses

Fundamentals of Marketing Strategy

315 ratings at Coursera

Explore key marketing models and concepts to formulate effective strategies. Gain skills in environmental audits and strategy implementation for competitive business environments.

• Coursera
• 5 hours 35 minutes
• Self-Paced
• Paid Course

Consumption, Marketing and Culture

81 ratings at Coursera

Explore marketing's impact on consumer culture, examining gender, digital algorithms, and environmental sustainability in shaping modern consumer identities and behaviors.

• Coursera
• 16 hours 2 minutes
• Self-Paced
• Paid Course

Introduction to Social Media Analytics

112 ratings at Coursera

Learn to analyze social media data for marketing insights, including social listening techniques, opinion evaluation, and applying analytics to social media activity for business decisions.

• Coursera
• 9 hours 16 minutes
• Self-Paced
• Paid Course

Retail marketing

38 ratings at OpenLearn

This free course, Retail marketing, explores how retailers use marketing to communicate with their customers, considering definitions of retailing and consumers, the basics of communications, ...

• OpenLearn
• 8 hours
• Self-Paced
• Free Certificate

Product Analytics and AI

507 ratings at Coursera

Develop strong analytics infrastructure for agile teams. Learn customer, demand, and UX analytics. Explore data science and AI integration for enhanced decision-making and value creation.

• Coursera
• 15 hours 16 minutes
• Self-Paced
• Paid Course

Artificial Intelligence in Marketing

353 ratings at Coursera

Explore AI's impact on marketing strategies through algorithms, networks, and data. Learn how businesses leverage AI for competitive advantage, with real-world examples from various industries.

• Coursera
• 10 hours 47 minutes
• Self-Paced
• Paid Course

Career Certificate

Generative AI in Marketing

153 ratings at Coursera

Learn to leverage Generative AI for personalized marketing campaigns, content creation, advertising, and customer service, enhancing productivity and staying competitive in the digital age.

• Coursera
• 4 weeks, 3 hours/week
• Self-Paced
• Paid Course
• 4 courses

Content Marketing Using Generative AI

70 ratings at Coursera

Learn to leverage Generative AI for effective content marketing, optimizing campaigns with customer insights and personalized strategies to enhance brand promotion and stay competitive.

• Coursera
• 1 hour 41 minutes
• Self-Paced
• Paid Course

L'analyse marketing

Maîtrisez l'analyse marketing pour optimiser vos stratégies, mesurer la valeur de marque, calculer la valeur client, concevoir des expériences efficaces et utiliser la régression pour prendre des décisions éclairées.

• Coursera
• 16 hours 8 minutes
• Self-Paced
• Paid Course

Business English: Marketing and Sales

694 ratings at Coursera

In this course, you will learn to use English more efficiently while joining successful global professionals around the world.

• Coursera
• 1 day 9 hours 18 minutes
• Self-Paced
• Paid Course

商务英语课程:市场与营销英语 Marketing & Sales

提升营销和销售领域的英语沟通技能,学习有效表达想法、掌握专业术语,并获得全球专业人士的即时反馈,成为国际商务社群的一员。

• Coursera
• 1 day 12 hours 58 minutes
• Self-Paced
• Paid Course

AI-Driven Learning Analytics for Workforce

Explore AI-driven talent strategies for HR and L&D professionals, covering skills assessment, personalized learning, performance management, and ethical AI use to build a comprehensive AI Talent Strategy Plan.

• Coursera
• 9 weeks, 1 hour a week
• Self-Paced
• Paid Course

Marketing Mix Fundamentals

1141 ratings at Coursera

Comprehensive exploration of the 4 P's of marketing: Product, Price, Place, and Promotion. Equips learners with strategic skills to effectively bring products to market and develop winning marketing strategies.

• Coursera
• 9 hours 23 minutes
• Self-Paced
• Paid Course

Career Certificate

Health Information Literacy for Data Analytics

313 ratings at Coursera

Comprehensive program for data professionals to transition into healthcare analytics, covering data types, sources, challenges, and practical applications in the industry.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 4 courses

Advanced Content Marketing Strategies and Tactics

Unlock advanced content marketing strategies that drive measurable business impact through strategic planning, audience insights, distribution tactics, and seasonal optimization.

• Coursera
• 9 hours 13 minutes
• Self-Paced
• Paid Course