Business Strategy Courses

Coursera Career Certificate

GenAI for Sales Operations: Automation, Analytics & Strategy

134 ratings at Coursera

Automate CRM data entry and lead enrichment with Zapier and HubSpot, forecast revenue and analyze sales data in Copilot, Excel and Claude, and build automated reporting workflows.

• Coursera
• 4 weeks, 10 hours a week
• Self-Paced
• Paid Course
• 8 courses

Starweaver

IIBA® Entry Certificate in Business Analysis™ (ECBA™) Exam Prep

133 ratings at Coursera

Prepare for the ECBA certification exam: apply elicitation techniques, model and validate requirements, manage their lifecycle, and plan business analysis approach, stakeholder engagement, and governance.

• Coursera
• 3 weeks, 7 hours a week
• Self-Paced
• Paid Course

Coursera

AI for Business: Generation & Prediction

133 ratings at Coursera

Trace AI's history and apply generative AI at work: content creation, financial forecasting, choosing an AI framework, and weighing ethical implications for business.

• Coursera
• 3 hours 2 minutes
• Self-Paced
• Paid Course

Starweaver

Business Process Modelling

131 ratings at Coursera

Document workflows with industry-standard notations: scope processes, analyze operations, and build models in BPMN, UML, flowcharts, DFD, and eEPC for different audiences.

• Coursera
• 8 hours 46 minutes
• Self-Paced
• Paid Course

CertNexus

Solve Business Problems with AI and Machine Learning

128 ratings at Coursera

Identify which business problems AI and machine learning can solve, survey the ML workflow and supporting hardware and software tools, and mitigate ethical and data privacy risks.

• Coursera
• 4 weeks, 3 hours a week
• Self-Paced
• Paid Course

Coursera

Design a Professional Business card with QR code using Canva

121 ratings at Coursera

Design a professional business card in Canva with a vCard QR code, then build a cloud-based virtual card linking Facebook, LinkedIn, WhatsApp, YouTube and Google Maps.

• Coursera
• 2 hours 5 minutes
• Self-Paced
• Paid Course

Career Certificate

Business Analyst (ECBA) Certificate Preparation

118 ratings at Coursera

Prepare for the ECBA exam: map processes with BPMN, Swimlane diagrams and Visio, gather and prioritize requirements, manage stakeholders, and sit a 50-question mock exam.

• Coursera
• 4 weeks, 5 hours a week
• Self-Paced
• Paid Course
• 3 courses

Coursera

Create a Facebook Business Page

111 ratings at Coursera

Set up a Facebook business page: add descriptions, profile and cover photos, edit full page info, create automated messages, link Instagram and WhatsApp, and add admins.

• Coursera
• 1 hour 35 minutes
• Self-Paced
• Paid Course

Requirements Gathering in Business Analysis

111 ratings at Coursera

Formulate a business case through gap, capability, and impact analysis, then elicit stakeholder requirements and document them as functional and non-functional specs, user stories, and UML diagrams.

• Coursera
• 4 weeks, 5 hours a week
• Self-Paced
• Paid Course

Meta

WhatsApp Business Platform for Developers

107 ratings at Coursera

Set up the WhatsApp Business Platform: create an app on Meta for Developers, configure webhooks, send template messages with the Cloud API, and implement the Management API.

• Coursera
• 4 weeks, 4 hours a week
• Self-Paced
• Paid Course

CU Boulder;  Siemens

Leading the Circular and Sustainable Business

108 ratings at Coursera

Build the business case for sustainability: sustainable supply chains, greenwashing and certifications, Triple Bottom Line accounting, ESG reporting with GRI and CSRD, and sustainability leadership.

• Coursera
• 5 weeks, 5 hours a week
• Self-Paced
• Paid Course

Project Delivery in Business Analysis and Capstone Project

104 ratings at Coursera

Create a basic project plan, track risks in a RAID log, compare Waterfall, V-model, Agile and SCRUM, and map requirements to test cases in a traceability matrix.

• Coursera
• 4 weeks, 4 hours a week
• Self-Paced
• Paid Course

Starweaver

Business Analysis Mastery: Planning, Skills, and Perspective

101 ratings at Coursera

Develop a business analysis approach with stakeholder engagement, governance, and information management, build analyst soft skills, and apply Agile, business intelligence, and business architecture perspectives.

• Coursera
• 4 weeks, 1 hour a week
• Self-Paced
• Paid Course

Starweaver

Grow with AI: Your AI-driven Growth Marketing strategy

102 ratings at Coursera

Build an AI-powered growth marketing strategy: segment leads with CRM tools, grow email lists, nurture customers into advocates, and refine campaigns with AI-driven analytics.

• Coursera
• 4 weeks, 2 hours a week
• Self-Paced
• Paid Course

Coursera Career Certificate

Harnessing LLMs: Strategy, Fine-Tuning & Evaluation

101 ratings at Coursera

Evaluate LLM business opportunities, select models with Hugging Face, fine-tune them for specific tasks, apply RAG patterns, evaluate outputs, and deploy production chatbots and apps.

• Coursera
• 4 weeks, 10 hours a week
• Self-Paced
• Paid Course
• 9 courses