Consumer Theory Courses and Certifications

Consumer Choice

Apply marginal utility theory to explain consumer choices and derive demand curves, and calculate average, marginal, explicit, and implicit costs behind firms' output decisions.

• Coursera
• 4 hours
• Self-Paced
• Paid Course

Economics: Consumer Demand

24 ratings at edX

Learn the fundamental economic principles of consumer demand and how the relationship between price, quantity and demand affect the market.

• edX
• 4 weeks, 4-6 hours a week
• Self-Paced
• Free Online Course (Audit)

The Organic Chemistry Tutor

Budget Constraint, Opportunity Cost, and Law of Diminishing Marginal Utility

An introductory lesson on graphing budget constraints, calculating opportunity cost from relative prices, allocating a budget, and applying diminishing marginal utility.

• YouTube
• 34 minutes
• Self-Paced
• Free Video

The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

276 ratings at Coursera

Learn to use the supply-demand framework to predict market outcomes, measure elasticities, and analyze consumer choice through preferences and budget constraints, applying it to ObamaCare and school choice.

• Coursera
• 4 weeks, 2 hours a week
• Self-Paced
• Paid Course

Principles of Economics: Microeconomics - Down to Business

39 ratings at Coursera

Analyze the business side of economics: costs of production, perfect competition, monopoly, monopolistic competition, oligopoly, and household budget constraints and indifference curves.

• Coursera
• 5 weeks, 3 hours a week
• Self-Paced
• Paid Course

Intermediate Microeconomic Theory

Study consumer choice, income and substitution effects, production and profit maximization, general equilibrium, welfare theorems, risk-sharing, mechanism design, and bubbles.

• MIT OpenCourseWare
• Self-Paced
• Free Online Course

Microeconomics I

The objective of the course is to equip the students with the analytical tools to understand Microeconomics: the study of economic activity including individuals and firms from the point of view of in

• Federica
• Self-Paced
• Free Online Course

Microeconomics for Business Professionals

9 ratings at edX

Explore microeconomics and its relationship to business decision-making. This course is eligible for Audit and Verified Certificate only.

• edX
• 8 weeks, 10-18 hours a week
• Self-Paced
• Free Online Course (Audit)

Principles and Practices of Managerial Economics

Applies microeconomic concepts to business decisions through demand, production, pricing, cost, revenue, and competition analysis.

• Swayam
• 12 weeks
• Available until Oct 12, 2026
• Free Online Course

Intermediate Microeconomics

Analyze consumer and producer behavior with utility functions, budget constraints, the Slutsky equation, cost minimization, and market structures from perfect competition to monopoly and oligopoly.

• XuetangX
• Self-Paced
• Free Online Course

Principles of Microeconomics - Fall 2023

Master microeconomic principles from supply and demand to market structures, welfare economics, and behavioral insights with MIT's comprehensive undergraduate foundation.

• YouTube
• 20 hours 26 minutes
• Self-Paced
• Free Video

Ashley Hodgson

Comparative Statics - Profit Maximization and Economic Models

Explore comparative statics through profit maximization, job application models, and demand analysis to understand how economic variables respond to parameter changes.

• YouTube
• 55 minutes
• Self-Paced
• Free Video

Static Competition and Models of Differentiation - Part 1

Explore differentiated product demand models in industrial organization. Gain insights into static competition and product differentiation strategies for market analysis and decision-making.

• YouTube
• 1 hour 22 minutes
• Self-Paced
• Free Video

Demand Curves and Income/Substitution Effects - Lecture 4

Explore the principles of demand curves, including derivation, shape, income shifts, and price change effects in microeconomics with Prof. Gruber.

• YouTube
• 47 minutes
• Self-Paced
• Free Video

Data Science Dojo

Causal Behavioral Modeling Framework - Discrete Choice Modeling of Consumer Demand

See how individual differences in discrete choice models can be estimated from aggregate sales data through simulated consumers.

• YouTube
• 51 minutes
• Self-Paced
• Free Video