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Get job-ready as an entry-level supply chain analyst: clean, filter and present data, forecast demand, analyze costs and risks, and use supply chain software tools.
Learn supply chain fundamentals and the Supply Chain Analyst role: apply analytics to demand planning, scheduling, finance, logistics, security risks, and sustainability goals.
Learn digital marketing analytics: segment customers, map journeys, run SEO and conversion analysis in Google Analytics 4, and report campaign ROI through data storytelling.
Learn digital marketing foundations: customer personas, segmentation and positioning, the SOSTAC planning framework, the 6Ps marketing mix, and inbound and outbound channel metrics.
Apply analytics to supply chain data: follow data governance policies, define analysis objectives, clean and validate data with SQL, Python or spreadsheets, and visualize findings for decision-makers.
Explore supply chain software tools — cloud solutions, AI-powered projections, data lakes, database management — and prepare for a supply chain analyst role with resume and job-search tactics.
Apply descriptive, diagnostic, predictive and prescriptive analytics to supply chain problems, and use inventory, continuous flow, agile and flexible models to optimize goods and cost flows.
Explore marketing automation and scaling, predictive analytics, video and mobile marketing trends, and AI, NLP and ethics, then prepare a portfolio for an analyst role.
Track and optimize marketing performance: set SEO objectives and run keyword research, build Google Analytics dashboards, apply the RACE framework, and A/B test campaigns.
Report and improve campaign performance: prepare data visualizations and storytelling, choose strategies with the ANSOFF Matrix, optimize ROI against SMART KPIs, and apply multi-touch attribution.
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