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Provides students with the skills required to use the multimedia features of Microsoft PowerPoint software. Emphasizes presentation techniques, advanced text and graphic processing, and use of multime
Provides an overview of electronic commerce and examines basic principles. Provides students with the understanding and knowledge of important factors involved in the overall process of electronic com
Provides an overview of how to create an effective Web presence while utilizing an electronic commerce site. Demonstrates interactive marketing techniques that go beyond the traditional approach and e
Develops an awareness of current workforce diversity trends and the adaptation required in organizational structure to enhance productivity. Explores changes in managerial and communication styles tha
Introduces processes used for distributing consumer goods from manufacturers through wholesale and retail channels. Emphasizes retail outlet organization, buying procedures, advertising, pricing, and
Examines the nature and role of the law in our society emphasizing the legal environment in which business operates. Provides an overview of the U.S. legal system, contracts, torts, bankruptcy, consum
Introduces the student to the study of business and personal ethics and provides a framework to identify, analyze, and understand how members of the business community make ethical decisions and deal
Develops and explores the role of advertising and public relations for small business owners or entrepreneurs. Emphasizes creation of an effective advertising strategy to increase sales. [D; CSU]
Introduces the various factors to be considered as a small business owner encounters the financial aspects of operating a business. Reviews the areas of starting a business, financing a small business
Provides students with the knowledge, skills, awareness, and involvement in the process and the critical aspects of creating a new venture. Emphasizes the attitudes, resources, and networks that are i
Provides the basic solutions of managing and operating a small business. Develops the necessary physical and paper systems, and initially conducting the business, including record keeping, sales, and
Provides a fundamental overview of operations management. Covers operating processes, project management, facilities and capacity planning, quality management, just-in-time and lean systems, forecasti
Develops the ability to nurture good relationships on the job which has been identified as a key to promotion and success in business. Focuses on techniques and behaviors that develop this potential i
Introduces distribution and fulfillment centers, the movement of products and materials across businesses and geographies within the global supply chain. Prepares students to earn a 6 Sigma white/yell
Develops skills with hands-on experience planning, creating, monitoring, analyzing, and improving integrated marketing communications. Discusses current and emerging multi-channel (integrated) marketi
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