MeasureSchool Courses

How to Set Up Facebook Ads for Shopify - Step by Step

Step-by-step guide to integrating Facebook Ads with Shopify, covering campaign creation, web event configuration, audience targeting, ad creation, and retargeting strategies for effective e-commerce marketing.

• YouTube
• 24 minutes
• On-Demand
• Free Video

Is Google Analytics Illegal? New GDPR Ruling in Europe

Explore the recent GDPR ruling on Google Analytics in Austria, its industry implications, and potential actions for businesses. Gain insights on data privacy compliance and future trends.

• YouTube
• 22 minutes
• On-Demand
• Free Video

Translate Your UA Events to GA4's New Data Model

Learn to migrate Universal Analytics events to GA4's new data model, covering integration, recommended events and parameters, GA4 tags, and implementation strategies.

• YouTube
• 22 minutes
• On-Demand
• Free Video

AI That Writes Better Ads Than You - Anyword Live Demo

Explore Anyword's AI copywriting capabilities in this comprehensive demo, showcasing ad creation, blog writing, and website optimization features. Learn how AI-generated content compares to human copywriters and its potential impact on marketing.

• YouTube
• 51 minutes
• On-Demand
• Free Video

How to Analyze Facebook Ad Results the Right Way

Learn to effectively analyze Facebook Ad results, optimize campaigns, and improve performance through data-driven insights and strategic evaluation of key metrics and campaign elements.

• YouTube
• 22 minutes
• On-Demand
• Free Video

The Right Way to Setup a Google Ads Search Campaign and Avoid Fatal Mistakes

Expert guidance on setting up Google Ads search campaigns effectively, covering crucial steps like conversion tracking, targeting, bidding strategies, keyword grouping, and ad creation to maximize campaign performance.

• YouTube
• 24 minutes
• On-Demand
• Free Video

How to Use the Facebook Conversion API with Google Tag Manager Server-Side

Learn to implement Facebook Conversion API with Google Tag Manager Server-Side. Discover data sending techniques, setup process, event testing, and event ID installation for efficient ad tracking and conversion optimization.

• YouTube
• 26 minutes
• On-Demand
• Free Video

Complete Google Tag Manager for Beginners

Comprehensive introduction to Google Tag Manager: installation, implementation planning, tracking setup, and advanced features for marketers to effectively monitor website performance.

• YouTube
• 1 hour 1 minute
• On-Demand
• Free Video

How Does iOS 14 Impact Tracking and Analytics?

Explore iOS 14's impact on app tracking and analytics, including key changes, affected parties, and potential workarounds for marketers navigating this new landscape.

• YouTube
• 21 minutes
• On-Demand
• Free Video

Big Query Live Training - A Deep Dive Into Data Pipelining

Explore data pipelining with BigQuery: learn to process, analyze, and visualize large datasets efficiently. Gain hands-on experience in extracting, loading, and transforming data for marketing insights.

• YouTube
• 1 hour 2 minutes
• On-Demand
• Free Video

Getting Started with Event-Driven Analytics

Explore event-driven analytics: understand events, their components, and best practices. Learn how to structure and implement events in various tools, and discover practical use cases for improved data insights.

• YouTube
• 1 hour 1 minute
• On-Demand
• Free Video

Google Ads Conversion Tracking vs. GA Goal Import - Which One to Choose?

Explore the differences between Google Ads Conversion Tracking and GA Goal Import, their advantages, and when to use each method for effective conversion tracking in digital marketing campaigns.

• YouTube
• 29 minutes
• On-Demand
• Free Video

Google Tag Manager for WordPress Plugin - GTM4WP

Comprehensive guide on installing and optimizing Google Tag Manager for WordPress using GTM4WP plugin. Learn to set up data layers, create variables, and configure triggers for enhanced website tracking.

• YouTube
• 39 minutes
• On-Demand
• Free Video

How to Label Users in Google Analytics with Google Tag Manager

Learn to label users in Google Analytics using Google Tag Manager. Discover techniques for tagging website visitors, utilizing custom dimensions, and implementing user labels for enhanced data analysis.

• YouTube
• 50 minutes
• On-Demand
• Free Video

ThriveCart Ecommerce Tracking with Google Tag Manager

Implementación de seguimiento de comercio electrónico en ThriveCart usando Google Tag Manager para Analytics, Facebook Pixel y Google Ads. Guía paso a paso con instalación, configuración y pruebas.

• YouTube
• 21 minutes
• On-Demand
• Free Video