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Explore the evolving relationship between architecture and public opinion in this engaging 18-minute TED talk by Marc Kushner. Discover how social media and increased public engagement have transformed the architectural design process over the past thirty years. Learn why architecture is more about evoking visceral emotions than mathematics or zoning regulations. Gain insights into how public feedback now reaches architects years before construction begins, leading to buildings that better serve societal needs. Enjoy Kushner's humorous and insightful presentation as he explains how this shift in the design process is shaping the future of architecture to create more meaningful and impactful structures.
