Explore the future of data analytics in the AI era through this 52-minute conference talk from Google Cloud Next 2024. Discover how generative AI capabilities are revolutionizing company-customer interactions and data systems. Learn about the importance of a robust data foundation for integrating AI models with business data and grounding them in customer reality. Gain insights into the latest innovations in data analytics and business intelligence, with a focus on why numerous organizations are leveraging BigQuery and Looker to fuel their AI journey. Join speakers Gerrit Kazmaier, Yasmeen Ahmad, and Kate Wright as they delve into the evolving landscape of data analytics and its intersection with artificial intelligence.