Discover practical applications of Machine Learning and Artificial Intelligence in app development through this 23-minute conference talk from Playtime EMEA 2017. Learn from successful developers who have leveraged these technologies to enhance app performance, improve user onboarding, boost engagement, and reduce churn. Gain valuable insights from speakers including Albert Reynaud (Partner Development Manager, Google Play), Daniel Zohar (CTO, Memrise), and Harsimrat Sandhawalia (Computer Vision Engineer, EyeEm). Explore real-world examples and actionable advice to implement AI and ML in your own apps for improved user experience and business outcomes.