Overview
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Learn to build and scale an AI voice agent agency from zero to $15,000 monthly revenue through a comprehensive 5-phase roadmap presented in this nearly 2-hour masterclass featuring case study insights from Matthew Cohn, who achieved this growth in under 10 months without prior technical experience. Master the essential skill stack including voice platforms like Retell and Vapi, plus n8n for backend automation in Phase 1, then discover how to create compelling offers using the "I help X do Y using Z" framework and identify the three most profitable voice services currently in demand during Phase 2. Explore effective lead generation strategies including "Loaded Cold Calls" and personalized LinkedIn Looms to consistently fill your sales calendar in Phase 3, before learning the 3-Lane Sales Framework designed to close high-ticket deals without aggressive sales tactics in Phase 4. Complete your agency foundation by understanding proper client onboarding, agent testing procedures, and churn reduction strategies in Phase 5, while avoiding common delivery mistakes that can derail your success. Access practical tools including a free Miro template and Voice Agent Vault to support your implementation of these proven strategies for launching a profitable AI automation business in 2026.
Syllabus
00:00 - Intro
01:14 - Phase 1: Learning the Skills
32:49 - Phase 2: Offer Creation & Selecting a Niche
43:44 - The 3 Best Voice Services to Sell
01:07:37 - Phase 3: Lead Generation
01:23:39 - Outreach Method 1
01:29:38 - Outreach Method 2
01:38:48 - Phase 4: The Sales Process
01:47:49 - Phase 5: Delivery & Maintenance
01:51:10 - Common Delivery Mistakes to Avoid
Taught by
Michele Torti