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Learn essential principles for building successful internal developer platforms through real-world experiences and practical guidance in this conference talk from GOTO Copenhagen 2024. Discover how to navigate the complex socio-technical challenges of platform engineering while avoiding common pitfalls that lead to wasted budgets and failed initiatives. Explore a detailed six-week case study from Clear.Bank that demonstrates how proper principles can guide platform teams through difficult decisions and choppy waters. Gain insights into applying people, financial, and technical resources effectively to deliver speed at scale, while understanding the importance of avoiding "feeding the pigeons" - a metaphor that reveals key strategic thinking about platform development. Master foundational concepts that help platform engineering initiatives achieve ROI and stay off the rocks, with practical examples that account for survivor bias and real-world complexity. Take away a comprehensive toolbox of principles applicable to your own platform engineering environment, supported by timecoded sections covering the speaker's 15-year journey, detailed weekly breakdowns of platform implementation, and an epilogue with key takeaways.
