Learn essential communication strategies for security professionals in this 50-minute conference talk from LASCON that bridges the gap between technical security language and business terminology. Discover how to effectively influence stakeholders and improve organizational security posture through better communication techniques. Master the art of choosing impactful phrases that engage rather than alienate business partners, while exploring how GenAI can enhance this process. Delve into crucial soft skills including empathy, active listening, influence, and business acumen that can transform security discussions into productive dialogues. Gain practical insights for reducing friction and achieving breakthrough moments with stakeholders, ultimately leading to more successful security initiatives within your organization.