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Dive into the world of free-to-play mobile game design with this 25-minute conference talk from Unite 2024. Explore the delicate balance between in-game rewards and monetization strategies to boost player engagement and retention. Learn best practices for designing new reward systems, measuring success, and iterating based on data insights gathered from thousands of live games. Gain valuable knowledge from Nathan TenBoer, Lead Analyst and Consultant at Unity, as he shares his expertise on creating a rewarding player experience while optimizing monetization in the competitive mobile gaming landscape.
