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Explore the evolution and potential of augmented reality (AR) in this conference talk from JSConf Iceland 2018. Delve into AR's rich history dating back to 1968 and understand why it has recently gained significant traction across various industries. Learn about current AR development tools, including ARCore and AIRCore for web applications, and witness practical demonstrations. Discover the creative possibilities AR offers for marketing, product innovation, and future applications. Gain insights into the technology's progression and its impact on different sectors. Draw inspiration from AR pioneers like Ivan Sutherland and envision the future landscape of this transformative technology.
