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Explore the innovative concept of Named Data Networking (NDN) in this 45-minute conference talk from LISA15. Discover how NDN aims to revolutionize internet architecture by replacing TCP with a data-centric approach. Join KC Claffy from the University of California, San Diego/CAIDA and Van Jacobson from the University of California, Los Angeles as they delve into the evolution of communications, architectural mismatches in current systems, and the potential for enhanced data-centric security. Gain insights into the research agenda driving this paradigm shift in networking technology and understand how NDN could reshape the future of internet communications.