Raiders of the Fast Start - Frontend Performance Archaeology

Embark on a 50-minute journey into frontend performance archaeology with Katie Sylor-Miller's conference talk from performance.now() 2018. Explore the challenges of applying performance best practices to large legacy codebases, drawing parallels between performance optimization and archaeological excavation. Learn about the tools and metrics used by Etsy's Frontend Systems team to diagnose issues and track progress in their mobile codebase. Discover how they went beyond server-driven optimizations to focus on client-side improvements, and uncover which fixes successfully increased conversion rates. Gain insights into how this performance archaeology project revealed the need for cultural adaptation within Etsy, leading to a new, organization-wide, frontend-focused performance culture. Access accompanying slides and speaker information to enhance your understanding of this insightful talk on real-world frontend performance optimization.