In this conference talk from NDC Security in Oslo, Norway, Dave Soldera explores how to enhance threat modeling adoption through simplification. Learn what makes a process truly "simple" beyond just being easy, and discover how to evaluate and improve existing threat modeling approaches to make them more developer-friendly. The presentation delves into the science of simplicity as a framework for creating threat modeling processes that developers will actually adopt, ultimately strengthening application security throughout the software development lifecycle. The talk provides practical insights for security professionals looking to increase the effectiveness and adoption of threat modeling in their organizations.