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Learn how to monetize Drupal site templates through this 21-minute conference talk by Ryan Szrama from the Drupal Association. Discover the fundamentals of site templates, including what they are and how Drupal Commerce site templates function in practice. Explore the business case for selling templates and understand why this approach can be a viable revenue strategy for developers and agencies. Master practical sales techniques for marketing templates directly to potential clients, even without access to established marketplaces. Examine Centarro's successful case study with Commerce Kickstart, which achieved template sales within weeks of implementation following Dries Buytaert's introduction of the concept at DrupalCon Atlanta. Gain insights into pitching strategies, client acquisition methods, and the essential components that make a site template marketable. Suitable for beginners with no prerequisites required, though basic familiarity with site template concepts would be beneficial for maximizing learning outcomes.
