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Explore strategies for capturing the attention of Chief Information Security Officers (CISOs) in this 43-minute conference talk from the RSA Conference. Join industry experts Rob Sloan from WSJ Pro Cybersecurity, Geoff Belknap, CISO at Slack, and Tim McKnight, EVP & CSO at SAP SE, as they share valuable insights on navigating the cybersecurity landscape. Discover how to launch a successful startup, secure funding in a competitive market, and understand what motivates CISOs to invest in new technologies. Gain practical tips from brand makers and marketing professionals on standing out in a crowded field. Benefit from interactive Q&A sessions with panelists and networking opportunities to connect with fellow entrepreneurs and speakers.
