Discover the inner workings of conversational AI in e-commerce through this hour-long webinar that explores ChatGPT's Shopping feature launched in April 2025. Learn how intelligent agents powered by GPT-4o integrate with platforms like Shopify to transform online shopping experiences. Delve into the technical foundations including Retrieval-Augmented Generation (RAG), semantic search, and re-ranking algorithms that enable personalized, structured product recommendations in real time. This session reveals how AI shopping assistants operate beyond traditional ads and filters to create more intuitive shopping experiences, demonstrating the practical applications of artificial intelligence in reshaping e-commerce.