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Explore strategies for creating enduring games in this 28-minute conference talk from Google Play's Playtime 2023 event. Discover key signals of potential risks and success factors throughout a game's lifecycle. Learn how developers of long-lasting games design for longevity from industry experts David Crary of Google Play and Prapti Ray of Wooga. Gain insights into what separates successful games from those that fail and understand the elements that contribute to sustained popularity rather than short-lived success. Filmed at the Google Playtime EMEA conference in Berlin, this session offers valuable knowledge for game developers aiming to create games with lasting appeal.
