Explore the impact of digital technologies on organizations across various sectors in this insightful public lecture. Delve into Professor Christopher Tucci's extensive research on organizational adaptation to new technologies, spanning nearly three decades. Gain valuable insights into digital disruption, creative destruction, open innovation, corporate venturing, and crowdsourcing. Learn how innovation management can help organizations create and capture value, and discover effective innovation management cultures, practices, and programs. Examine the transformative effects of mobile telecommunications, AI, drones, cloud computing, 3D printing, Internet of Things, virtual reality, Web3, and potential future technologies like quantum computing on our daily lives, work, and consumption patterns.