Developer Relations at Google - Insights from Google Cloud Global Advocacy

Explore the world of Developer Relations through this 58-minute interview with Ankur Kotwal, Head of Google Cloud Global Advocacy. Discover what it takes to lead a global DevRel team at one of the world's largest tech companies and learn how Google approaches developer advocacy at scale. Understand the key distinctions between DevRel and Developer Advocacy, examine how success is measured in developer relations programs, and gain insights into preventing burnout while managing the often invisible work that developer advocates perform. Learn about Google's evolution in developer advocacy over the years and how their approach has adapted to changing developer needs. Examine practical considerations for companies ranging from startups to enterprises when hiring and scaling DevRel teams, including when startups should make their first DevRel investment and what to look for in DevRel candidates. Investigate how artificial intelligence is transforming the developer advocacy landscape and what skills future developer advocates should prioritize beyond traditional content creation and community building. Gain perspective on the current DevRel job market, career opportunities for recent graduates entering the field, and predictions for the future of developer relations as a profession.