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Intro to Mike’s work
Starting work in Fresco - Hug Necks logo
Sketching out the letterforms
Continuing the sketch influenced by Coca-Cola and Pepsi logos
Reworking the sketch for balance
Keeping sketch materials available
Discussing Mike and Shauna’s educational journey
Mike’s pottery
Refining the HugNecks & BreakBread lettermark logo
Drawing curves in prepping for vectors
Continuing to refine the letterforms
Sketching a badge version of the logo
Arranging the badge elements to fit the curve
Working on an abbreviated HN element for the badge
Continuing to “mash-up” the badge
Trying different badge shapes - explaining this vintage style
Discussing time and budget practices
Coming up with more SWAG ideas and uses for the logo
Sketching more ideas - Creative South ideas
Filling in the letter forms
Teddy makes an appearance
Recap and questions for Mike
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