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Learn how a development team transformed from a task-focused mercenary mindset to a value-driven missionary approach within 12 months while navigating the volatile cryptocurrency banking sector. Explore the journey of a team working at one of the first banks to fully regulate the BTC market, where price fluctuations of 70-80% and rapidly changing regulations demanded incredible agility and the ability to pivot direction within days. Discover the practical transformation from measuring success through lines of code and closed tickets to delivering customer value based on behavioral data. Follow the evolution from a dysfunctional team plagued by blame-filled meetings, arguments, and complaints to a high-performing unit that improved conversion rates several times over, increased reliability by 90%, and reduced feature delivery time from 4 weeks to just 2 days. Understand how Domain-Driven Design implementation revolutionized daily work processes, making refinement sessions more productive with 100% team engagement, and learn the specific strategies and mindset shifts that enabled this remarkable organizational transformation in such a dynamic and challenging environment.
