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Explore the evolving landscape of gaming commerce and monetization strategies in this 29-minute conference talk from Unite 2025. Learn how recent app store policy rulings have created new opportunities for game developers to retain more revenue while navigating the complexities of direct payment systems. Discover the challenges developers face when moving beyond native app stores, including tax compliance, fraud prevention, dispute management, and maintaining high conversion rates. Examine how Unity and Stripe are collaborating to transform gaming commerce through new integration options like Stripe in the Unity Engine. Gain insights into how developers can take greater control over their monetization strategies and capitalize on the unprecedented freedom in the current gaming commerce environment.
