Explore how Formula 1 leverages AWS technology to enhance race broadcasting and fan engagement in this 22-minute conference talk. Join Nick Betz and F1 Director of Broadcast and Media Dean Locke as they delve into the development and implementation of F1 Insights powered by AWS, revealing how this technology helps viewers understand the split-second decision-making processes of drivers and the real-time strategic implementations by racing teams that ultimately determine race outcomes. Discover the technical infrastructure behind the data analytics that bring deeper insights to F1 broadcasts every race weekend, and learn about the innovative partnership between Formula 1 and AWS that transforms how racing data is collected, processed, and presented to millions of fans worldwide.