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Learn how to build an effective AI-powered virtual shopping assistant using large language models in this 13-minute lightning talk from AWS re:Invent 2024. Discover the techniques employed by the AWS Generative AI Labs team to create digital assistants that provide accurate product recommendations while staying within the bounds of a specific product catalog. Explore practical insights for retailers looking to implement AI solutions similar to Amazon Rufus, focusing on delivering precise and catalog-constrained shopping advice to customers.
