Explore BMW Group's journey in developing a cutting-edge AI voice assistant during this AWS re:Invent 2023 conference session. Discover how BMW leverages AWS technology to create a seamless in-vehicle voice experience through an embedded neural text-to-speech SDK that functions both online and offline. Gain valuable insights into the comprehensive development process, from initial concept and brand personality definition to voice actor selection and large multilingual speech model training. Learn about the road testing phase and final implementation of the BMW and MINI Intelligent Personal Assistant, powered by Amazon Alexa and AWS infrastructure. Understand the technical architecture and strategic decisions that enabled BMW Group to revolutionize their in-car voice interaction system, delivering a more natural and uninterrupted user experience.