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Communication University of China

传播心理学

Communication University of China via XuetangX

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      《传播心理学》是新闻传播学专业的必修课，以心理学在传播中的运用为主线，设置传播者、传播内容编排、传播与说服、传播环境、传播受众五大模块，发掘心理学与传播主体、对象、内容、手段等的结合点，穿插经典实验和鲜活案例，展现传播学与心理学融汇碰撞的神奇魔力，助你成为直击心灵的传播者。



Syllabus

  • 导学
    • 第一章 传播者
      • 第二章 传播内容编排
        • 第三章 传播环境
          • 第四章 传播受众
            • 第五章 传播与说服
              • 期末考试

                Taught by

                Zhang Qing, Xiong Zhengzheng , and Pan Yanan

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