What you'll learn:
- The potential devastating effect of getting too comfortable in any business, especially healthcare
- Examples of organizations that have gone out of business overnight.
- How to survive disruption.
WHY THIS COURSE MATTERS
Healthcare is facing disruption like never before. Costs are rising, technology is advancing, and new players such as Amazon, Google, and Apple are entering the market — redefining what it means to deliver care. This course explains how disruptive innovation works, why it happens, and how it’s transforming both healthcare and business strategy. You’ll learn what leaders and professionals can do to adapt, survive, and thrive in this rapidly changing environment.
WHAT YOU’LL LEARN
By the end of this course, you will be able to:
Explain the core theory of disruptive innovation and its origins in business.
Recognize how technology, data, and new entrants are changing healthcare models.
Identify real-world examples of disruption from both healthcare and industry.
Develop strategies to adapt to disruption and plan for long-term success.
Understand how business model innovation drives high-value healthcare.
COURSE FEATURES
Short, focused video lectures that make complex ideas clear.
A quiz to test your knowledge and retention.
Curated resources and readings for deeper exploration.
Designed for busy professionals and students who want practical insights, not theory overload.
WHO THIS COURSE IS FOR
This course is ideal for:
Healthcare professionals and administrators who see disruption firsthand.
Business and strategy students exploring innovation in healthcare.
Consultants and entrepreneurs developing new models of care or digital health ventures.
Anyone curious about how innovation reshapes industries and careers. No prior experience is required — just curiosity and an open mind.
YOUR INSTRUCTOR
I’ve spent 35 years in healthcare technology and innovation, leading teams in engineering, marketing, and executive management roles — including serving as Vice President of Marketing at Philips Healthcare and President of a healthcare IT firm. Over the past 15 years of university teaching, I’ve developed a teaching style that’s pragmatic, engaging, and example-driven — that’s why all my courses end with “Plain & Simple.” My goal is to make complex concepts accessible and actionable for professionals, students, and innovators who want to shape the future of healthcare.
TAKEAWAY
By the end of this course, you’ll have a clear understanding of how disruption works, why it matters, and what you can do about it — in healthcare or any industry facing transformation. Enroll today and see why understanding disruptive innovation is essential for surviving — and leading — in tomorrow’s healthcare world.
