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Udemy

Facebook Ads & Instagram Ads Course + Meta 410-101 + ChatGPT

via Udemy

Overview

Mastering Meta Advertising with Mind and Heart: Facebook Ads, Instagram Ads, Messenger Ads, WhatsApp Ads and ChatGPT.

What you'll learn:
  • Learn Facebook Ads, Instagram Ads & Messenger Ads. Enjoy 67 Interactive Quizzes. Optimise Facebook Ads Budget. Boost E-commerce Sales. Enjoy Leads.
  • Learn Every Facebook Campaign Objective & Ad Format – Create Perfect Ads. Learn How & When you Should Use Different Campaign Objectives. Use ChatGPT.
  • Learn the Format of 410-101: Meta Certified Media Buying Professional Exam. Train the Mock Exam 2 Times. Pass the Exam. Get your Digital Badge.
  • Become 410-101: Meta Certified Media Buying Professional. Learn Properly Professional Media Buying. Learn All Glossary & Important Terms like SDK.
  • Use Facebook Ads To Sell - with Hands-On, Sales Focused Training that Gives You Results from Facebook Conversion & Dynamic Ads with Custom & Lookalike Audiences
  • Power Up with the Meta Pixel - Correctly use the Latest Conversion API Set Up & Understand Domain Verification So You’re Ready for iOS 14.5+ Restrictions.
  • Make Money as a Facebook Ads & Instagram Ads Expert - Supercharge your E-commerce Business, Get Hot Leads, or Freelance - with our Step-by-step Course
  • Follow our Success Blueprints - Proven Examples & Case Studies You can Follow To Boost your Facebook Ads, Instagram Ads, & Messenger Ads Performance
  • New Facebook Layout – Explained – Learn the New Facebook Business Manager, Business Page Layout, Creator Studio, - And The Business Setup For iOS 14.5+.
  • Messenger Ads Mastery - Show Messenger Ads on Facebook, Instagram, and Messenger - Start Conversations. Setup Automated Responses. Get More Clients 24/7.
  • Grow your Instagram Business Profile – Connect Up your Facebook Business Page with your Instagram Business Profile - and Show Facebook Ads On Instagram.
  • Power Instagram Ad Techniques – Learn How to Make the Most Out Of Instagram Ads. Learn How to Create the Ideal Ads with Facebook Business Manager
  • Optimise your Facebook Ads Budget – Create Custom & Lookalike Audiences from Your Website Visitors, Facebook Business Page, Video Views, Instagram Profile.
  • Facebook Market Research - Learn How to Use the Facebook Ads Library to Study your Competitor’s Ads to Create Better and More Inspiring Ads for your business
  • Learn Campaign Objectives – Maximize your Results By Creating A Strategy Tailored To Your Customer’s Ideal Journey To Purchase - So You Achieve Your Goals
  • Get more out of Facebook Local Targeting with Core Audiences - Precision Target your Local Ads with Reach Ads and Engagement Ads for Local Business

Your Ultimate Meta Advertising Journey: From Dreamer to Certified Master

"OMG THIS IS THE COURSE I HAVE BEEN DREAMING OF! Not only is it the most comprehensive FB ads course I've ever purchased, but it's also affordable and engaging—the instructor is such a legend! I'm actually having FUN! Thanks mate, this is the BEST FB ads course, I HIGHLY recommend." – Stevie

Hello and welcome! I'm Ing. Tomas Moravek, your passionate mentor and guide, dedicated to helping you master Facebook, Instagram, WhatsApp, and Messenger Ads. With years of experience and over 1,000,000 successful students, my purpose is clear: to equip you with real-world skills, insightful strategies, and genuine confidence to thrive as a Certified Media Buying Professional.

Why This Course?

This isn't just another online advertising course. It's your personal journey from aspiration to mastery. Whether you're just starting out or seeking to refine your expertise, this course is designed to transform you into a confident media buying professional, fully certified and ready to dominate the digital landscape.

What You'll Discover Inside:

  • Animated Explainers and Face-to-Face Guidance
    Clear, engaging lessons that illuminate complex concepts, making learning not just easy—but truly enjoyable.

  • Practical Screen Recordings
    Watch and learn from real-time strategies. See exactly how successful campaigns are crafted and executed, step by step.

  • Inspiring Writing Assignments
    Master the craft of persuasive advertising through compelling writing assignments, turning your words into powerful tools for connection and conversion.

  • ChatGPT with GPTs: Smart Creativity
    Harness the innovative capabilities of ChatGPT and specialized GPTs, giving your advertising an unbeatable edge through smarter, faster content creation.

  • Mock Practice Tests for 410-101 Certification
    Confidently prepare for certification with realistic practice tests designed to sharpen your knowledge and skills for the real-world Meta Certification.

  • Interactive Quizzes: Engage and Master
    Interactive quizzes that transform learning into a joyful experience, reinforcing your knowledge in a dynamic, engaging manner.

  • In-Depth Exploration of Meta Advertising Objectives
    Deep dive into Meta’s advertising objectives, learning not only how to execute successful campaigns but also to strategize with purpose and vision.

Your Future, Redefined

This course is your golden ticket to digital advertising excellence. Picture your business thriving, your client base growing, and your reputation soaring as a skilled and certified advertising expert.

  • E-commerce Growth: Turn your store into a vibrant hub where each ad attracts eager customers.

  • Lead Generation: Transform each ad click into meaningful connections and lifelong customers.

  • Freelancing Mastery: Develop a powerful portfolio and launch a rewarding freelance career.

Your Learning Path is Bright and Clear

You'll embark on a clearly structured, inspiring 7-part course that includes:

  • Animated lessons combined with interactive quizzes.

  • Practical screen recordings with step-by-step explanations.

  • Enjoyable writing assignments that sharpen your advertising skills.

  • Comprehensive study materials and guides to boost your certification readiness.

Support and Resources for Your Journey

We provide you with everything you need for success:

  • Downloadable guides and comprehensive checklists.

  • Extensive quizzes and mock exams to fully prepare for certification.

  • Fast, dedicated support—always ready to help you succeed.

Are You Ready to Transform Your Career?

I'm here not just to teach you, but to support you every step of the way as you achieve your dreams. Let’s turn your ambitions into achievements together.

Warmest regards,

Ing. Tomáš Morávek & Team
Award-Winning Digital Marketing Expert & Your Personal Mentor

Syllabus

  • Day 1 - Customer Journey Explanations, Facebook Ads & Instagram Ads Essentials
  • Day 2 - Meta Campaign Objectives, Key Metrics, & Quizzes
  • Day 3 - Meta Ads Guide, Meta AI Targeting, & Optimization for Ad Delivery
  • Day 4 - Facebook Business Page & Glossary (For Beginners Only)
  • Day 5 - Meta Ads Manager, Campaign Structure, Buying Types, & Campaign Budgets
  • Day 6 - Lead Generation Ads + Custom & Lookalike Audiences
  • Day 7 - Lead Form Creation, Advantage Campaign Budget+, & Broad Targeting
  • Day 8 - Engagement Ads & Retargeting via Custom Audiences, Advertisers Controls
  • Day 9 - Traffic Ads, Meta AI Advantage+, & Automated Rules
  • Day 10 - Copywriting for Facebooks Ads & Instagram Ads
  • Day 11 - Train Your Copywriting Skills (Writing Assignments)
  • Day 12 - Using ChatGPT & Gemini, Creating 90+ Reels with ChatGPT & Canva
  • Day 13 - ChatGPT Plus, Gemini AI, Social Media Planning, & Facebook Ads Library
  • Day 14 - Carousels Creation with ChatGPT, Reels Script Writing, & InVideo
  • Day 15 - Meta Business Suite (Social Media Management) & Instagram Marketing
  • Day 16 - Influencer Marketing & Influencer Outreach (Writing Assignments)
  • Day 17 - Meta | Facebook Business Manager
  • Day 18 - Meta Pixel, Conversion API, & WordPress Plugin
  • Day 19 - Meta Data Sources & Events, SDK, Off-Line Conversions, Business Support
  • Day 20 - E-commerce Conversion | Sales Ads & ROAS + ROI Calculations
  • Day 21 - Best & Advanced Targeting Practices for E-Commerce
  • Day 22 - Advantage Catalog Sales + Facebook & Instagram Shop for E-Commerce
  • Day 23 - Test & Learn, Metrics, Strategical Planning (E-Commerce Sales)
  • Day 24 - A/B Testing (Split Testing) & Meta Advertising for Local Business
  • Day 25 - Reach Ads (Awareness), Inventory Filter, Advantage+ Placements
  • Day 26 - Core Audiences, More Audiences Explanations, & Detailed Targeting
  • Day 27 - Ads Formats & Dynamic Creative Optimisation, Meta AI for Ads Automation
  • Day 28 - Experiments, Brand Lift, Ad Placements, & Campaign Budget Advantage+
  • Day 29 - Measurement & Meta Ads Reporting Strategies
  • Day 30 - Meta Creative Hub, Creative Strategy, & Meta Insights
  • Day 31 - 410-101: Meta Media Buying Professional (General Overview)
  • Day 32 - 410-101: Meta Media Buying Professional (Glossary, Polices, Questions)
  • Day 33 - 410-101: Mock Exam 1
  • Day 34 - 410-101: Mock Exam 2
  • Day 35 - Extra Learning - Stories & Square Videos (Adobe Premier Pro)
  • Day 36 - Extra Learning - Using AI for Brand Creation & Ad Creation
  • Day 37 - Meta Ads Agency & How to Setup Accounts with Clients
  • Day 38 - Careers & Freelancing
  • Day 39 - Writing Sales Letter & Using ChatGPT for LinkedIn Profile Optimisation
  • Day 40 - Summary & Congratulations

Taught by

Ing. Tomas Moravek | SEO, Facebook Ads & Facebook Marketing Expert, SEO, Facebook Ads & Digital Marketing Academy, Chaply RZBLZ | Filmmaker travelling around the world, Sorin Crisan, Beck Robertson and Frantisek Stehlik

Reviews

3.9 rating at Udemy based on 4902 ratings

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