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Indian Institute of Management Bangalore

Generative AI for Business: Strategy, Performance, and Ethics

Indian Institute of Management Bangalore via Swayam

Overview

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This course is designed for professionals, entrepreneurs, and innovators eager to harness the transformative power of generative AI. This course provides a solid foundation for understanding generative AI technologies, such as language models, and their practical applications across various industries. Participants will explore key topics, including integrating generative AI into business workflows, optimizing operational efficiency, and creating innovative customer experiences. The course also delves into ethical considerations, scalability, and regulatory compliance to ensure responsible AI deployment. The aim is to focus on monetization strategies, equipping learners with the knowledge to turn AI-powered innovations into sustainable revenue streams. Through real-world case studies, participants will gain the confidence to conceptualize, implement, and capitalize on generative AI solutions, driving growth and competitive advantage in the evolving digital landscape.

Syllabus

Week 1: Introduction to Navigating the Landscape of Gen AI

Week 2: Gen AI strategic alignment and value chain

Week 3: Gen AI performance monitoring and monetization models

Week 4: Responsible, Explainable & Ethical Gen AI

Week 5: Driving Business Innovation with Generative AI

Week 6: Identifying Business Opportunities with Generative AI

Taught by

Dr. Krishna Kishore S V

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