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Lettering for Package Design: From Sketch to Label

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Overview

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Join iconic lettering artist Jon Contino as he shares his process for preparing, designing, and executing iconic graphic labels. Whether it's packaging, t-shirts, or apples, there's a right way to design and illustrate a label — and now you can learn how.

You'll go behind-the-scenes in Jon's studio to explore what inspires him and see his full label design process — from research, sketches, and composition to manipulating final colors on the computer.

With 30 minutes of video lessons, 3 class-specific project guides, links to favorite articles, and a collection of core reference images, this class will inspire you to transform a simple sketch into a real mark. Get ready to make a lettered label you'll love!

Designs by Jon Contino

 

Syllabus

  • Introduction
  • My Favorite Hand-Illustrated Labels
  • Translating Your Mood Board Into Sketches
  • Working With Your Top Design (5:54)
  • Explore Design on Skillshare

Taught by

Jon Contino

Reviews

3.9 rating at Skillshare based on 501 ratings

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